Social Media SOS

Jiminy Cricket social media is here with a vengeance and changing daily! Tweet who, Follow what, Tag where, Blog when,  Linked why??? SOS! 

Do you wake up in the morning just wanting to do the job you were hired for or create the product you love and social media is knocking at your door saying let me in or get left behind?  It's really okay you know to get overwhelmed about things a business owner or professional should be doing but doesn't have the time to manage or on occasion the desire to even do..

Businesses all over are being born from the need to help professionals appear to be everywhere on-line while in fact they are actually doing what they love; building a home, designing a gift basket, planning a festival, writing a book... All businesses use services based out of a need and desire to keep doing what they opened their business for in the first place - create, build, serve, dream!

Back in the day or so my Papa told me business owners did it all.  You walked into the barber shop to get your beard trimmed only to take a moment to have him pull a bum tooth out and then hand your payment to the shop owners wife (in the form of a small animal off your farm).  The owner of the shop did their own marketing (hanging a sign), they offered several services to make the most of your wallet, did their own accounting (tracking trade out), learned their trade, offered their trade, marketed their trade.  Okay so maybe we don't need to go back that far for you to get the point.  That was then this is now - Learning the ever changing techniques of your services is a full time job, Billing for your services is a full time job, Selling your services is a full time job, Tracking your receivables is a full time job - don't get me started on collections!  

So what does this mean for you?  If you hire a bookkeeper to keep your records straight, a tax accountant to file for you, a sales person to close on deals, an admin to answer your phones, a web designer to build your site, a business consultant to keep you going in the right direction, a banker to take care of your money (instead of using the jar buried out back - then erase the Social Media SOS out of the sand and hire someone who loves the intricacies of the web and let them build, create, design which is what they love to do and you can go back to doing what you enjoy offering your services to the traffic the social media planner directs through your front door! 

KK